Smartphone shipments grew 12% YoY as supply chain dynamics improved and fell 16% QoQ due to regular seasonality in Q1 2022.We expect the incumbent postpaid players to increase promotional activity during the second half of the year to combat cable MVNOs, which saw higher net additions than the Big 3 during the quarter, a first for the US smartphone market. During Q1 2023, carriers reported very low upgrades.Lenovo Group (Motorola) and TCL Group saw shipments decline in Q1 but their overall shipment share grew as OEMs like Nokia HMD and white-label devices saw even steeper declines.Samsung Galaxy S23 shipments were up double digits YoY while the Galaxy A14 5G performed exceptionally well in prepaid resulting in 27% share of shipments.Apple market share increased to 52% in Q1 2023 from 49% in Q1 2022 as it began aggressively selling iPhone 11 in prepaid channels.US smartphone shipments declined 17% YoY in Q1 2023 due to inventory correction and weak consumer demand. Motorola grew to 9% share capitalizing on Samsung’s weakness, launching new devices including the G Stylus, G 5G and the new Razr+ in Q2.Google’s share rose to 3% due to the earlier launch of the Pixel 7a compared to its predecessor.Older iPhone 11 and iPhone 12 devices are helping the OEM attract new customers. Apple was one of the few OEMs that did not see a shipments drop of double digits YoY.Samsung’s shares dropped to 23% as competition from other Android OEMs has increased in the prepaid segment, hurt Samsung’s performance.Low-end smartphone sale declines were the biggest contributing factor to the downturn. US smartphone shipments declined 24% YoY.If you are a member of the press, please contact us at press(at) for any media enquiries. The US smartphone market is mainly an operator-driven market.įor detailed insights on the data, please reach out to us at info(at). This data represents the US smartphone market share by quarter (from 2021-2023) by top OEMs. *Data on this page is updated every quarter This robust quarterly report with fact-based deep analysis covering multiple dimensions will help players across the handset value chain to holistically analyze the current state of the global handset market and plan ahead of the competition. The smartphone market share numbers are from: Weak upgrade rates at the carriers were the main source of weak smartphone shipments, signaling that consumers are opting to hold on to their devices for longer.Its sales share dropped to 53% in Q3 from 55% in Q2. Apple’s iPhone shipments declined 11% YoY, in part due to the later launch date of the iPhone 15 series compared to the iPhone 14 series.Motorola increased its shipment share to 11% in Q3. Google, Samsung and TCL were among the brands recording the steepest YoY declines, while Motorola and Nokia HMD managed growth amid a challenging market environment.US smartphone shipments declined YoY for the fourth straight quarter in Q3 2023 amid weak consumer demand.*Ranking is according to the latest quarter. Source: Market Monitor Service US Smartphone Shipments Market Share (%) US Smartphone Shipments Market Data (Q2 2022 – Q3 2023)Ī repository of quarterly data for the US smartphone market share. This data is a part of a series of reports which track the mobile handset market: Smartphone and Feature Phone shipments every quarter for more than 140 brands covering more than 95% of the total device shipments in the industry.
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